Categorisation of appointment types with its own direct link

I have 2 brands that operate under one company. They are in the same company ecosystem (so for example as a recruitment agency, one is on the supply side - employees - and one is on the demand side - employers). But both need to book appointments. I would like to be able to send Employers only Employer appointment options and Employees only Employee apppointment options. At the moment when people access my booking page, it is messy and confusing for them.